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Dec

8

Content platforms and licensing considerations

Posted by Hylton Jolliffe

Thoughts from John Blossom, via Robin Good: "Keeping content highly profitable in the midst of disposable technology wars means thinking long and hard about how you're really going to make money in the long run on from content users using these devices... Content producers can make it a lot easier on themselves if they look a little past the familiar terrain of past licensing deals and think about how the users of content are really going to value their services in a world where content needs to be on ever-changing platforms to provide that value."

Category: Platforms