The rebar of video

- yelvington.com - Steve Yelvington's weblog

Howard Weaver points to a Washpost piece on newspapers and video, and suggests a "good enough" approach: "... we don't need to be creating 60 Minutes quality television to get in the game. In fact, you might well argue that the opposite is true. I'd love to see us using cinéma vérité video to add value to all kinds of reporting. In Fresno, they've had good success using little digital video cameras that sell for less than $200." For the last couple of months I've been carrying around a cheap Aiptek video camera and showing it off, describing it as "the rebar of video." That's a reference to one of the Innosight/Clayton Christensen stories about disruptive innovation. The big steel mills were brought down by mini-mills that initially could only produce low-quality rebar (reinforcement rods, typically embedded in concrete). Well, here's the rebar. Here's the entry level.

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