March 07, 2006

Using interviews to refine usability testing

- Small Initiatives - Sensible Internet Design

Jared Spool makes the case for using interview-based tasks to improve the likelihood of helpful results from Web site user tests. In interview-based tasks, the participants interested are discovered, not assigned. Unlike scavenger-hunt tasks, the test's facilitator and participant... ›››

March 06, 2006

Growing pains of social media

- Small Initiatives - Sensible Internet Design

Two loosely related items: Mike Boland at The Kelsey Group blog brings up a BusinessWeek article that calls out the possibility of a 'social networking bubble': too many MySpace wannabes, too fickle a user base, too tough to control... ›››

March 01, 2006

When the audience is a bot

- Small Initiatives - Sensible Internet Design

Lee Gomes at WSJ.com played the role of a writer (rewriter, really) creating content specifically to get search engine rankings. He came away sounding disillusioned. My beef, actually, is with the search engines and the economics of the modern... ›››

Category: JOURNALISM | Media | Search | content | online culture