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May 25, 2006

AJR: Newspapers adapting to Internet. Really.

- Small Initiatives - Sensible Internet Design

Rachel Smolkin at American Journalism Review writes that newspaper leadership won't just roll over and die at the prospects of the Internet, including (a) being disintermediated, (b) being unbundled, (c) having prices destroyed or (d) any mix of a,... ›››

Category: Advertising | Innovation | JOURNALISM | Media | Newspapers | content | interactivity | strategy

May 23, 2006

Two presentations at Poynter

- Small Initiatives - Sensible Internet Design

I had the profound privilege of participating as visiting faculty at last week's Leadership for Online News Managers seminar at the Poynter Institute. Seminar participants already have the links to my two PowerPoint presentation decks, and I'm sure the... ›››

Category: Innovation | JOURNALISM | Media | Newspapers | Search | Technology | content | design | development | interactivity | strategy | usability | user research

May 04, 2006

Google algorithm tweaks vs. Web spam

- Small Initiatives - Sensible Internet Design

Here's an intriguing take, as always from The Register, on Google's latest indexing algorithm update. Seems it has legitimate Webmasters riled up more than usual; these tweaks happen fairly often, but the latest one may have exposed some real... ›››

Category: E-Business | Search | Technology | design | development | e-newsletter | strategy

May 01, 2006

Follow the Web 2.0 money

- Small Initiatives - Sensible Internet Design

His healthy skepticism for so-called Web 2.0 showing, Nick Carr reminds us that the infrastructure providers reap the rewards of Internet bubbles, new or old: It's worth stopping for a second and thinking back to the old-school web -... ›››

Category: Advertising | E-Business | Innovation | Technology | content | design | e-newsletter | online culture | rich media | strategy | usability

April 26, 2006

Publish ’til the cows come home, then what?

- Small Initiatives - Sensible Internet Design

Vin Crosbie carries forward analysis by Prof. Robert G. Picard to a troubling conclusion: even with the fanciest of new media strategies in play, newspapers may be doing little more than buying time before death: Even if newspaper Web... ›››

Category: Advertising | Innovation | JOURNALISM | Media | Newspapers | content | interactivity | strategy

April 24, 2006

MySpace design’s a page view farm

- Small Initiatives - Sensible Internet Design

The Techdirt gang notes a problem with all those page views claimed by MySpace, the social network juggernaut. Many appear to be low-value by-products, whether on purpose or not, of the site's clunky user interface. Techdirt points to an... ›››

Category: Advertising | Media | design | interactivity | marketing | strategy | usability

April 21, 2006

‘Amazon Effect’: users adamant about research

- Small Initiatives - Sensible Internet Design

Jeff Bezos must feel pretty good about this. The folks at UIE Brain Sparks report a tendency of e-commerce user test subjects to ask, before trying whatever site is the test object of the moment, if they can "try... ›››

Category: E-Business | Search | design | marketing | online culture | strategy | usability | user research

April 19, 2006

Sterling goes solo

- Small Initiatives - Sensible Internet Design

Not sure how I missed this, but I found out today Greg Sterling left the Kelsey Group and has formed his own consulting enterprise, Sterling Market Intelligence. What's he covering? His new bio says he's "focused on online consumer... ›››

Category: Advertising | Innovation | Media | Search | Technology | content | design | development | interactivity | marketing | strategy | usability

Registration evolution at Scripps sites

- Small Initiatives - Sensible Internet Design

The following item, regarding user registration at sites I work with in my "day job," was also posted to two newspaper industry e-mail lists. My apologies if you've already seen it as a member of either list. At 13... ›››

Category: Advertising | Innovation | JOURNALISM | Media | Newspapers | content | design | e-newsletter | marketing | strategy | usability

April 13, 2006

Links of note

- Small Initiatives - Sensible Internet Design

Spotted on the wide world of the Web: Jared Spool saw something in the recent NYTimes.com redesign that I didn't think about when I reviewed it: major pages are longer, vertically, and require more scrolling. Spool's gang of usability... ›››

Category: Media | Newspapers | design | strategy | usability

March 30, 2006

Porter to newspapers: (a) Get local! (b) Reinvent!

- Small Initiatives - Sensible Internet Design

Tim Porter posted a copy of his excellent Nieman Reports essay, If Newspapers Are to Rise Again. Among many relevant points: Local is the franchise for newspapers. Local reporting, local photography, local commentary, local information, local interaction with the... ›››

Category: Innovation | JOURNALISM | Media | Newspapers | content | e-newsletter | interactivity | strategy

March 28, 2006

Audience strategy talk in Hershey

- Small Initiatives - Sensible Internet Design

Thanks to the fine folks at America East/New Media World, the newspaper operations conference and trade show held every spring in Hershey, Pa., for having me back to lead a discussion this year. My talk Monday was on online... ›››

Category: Advertising | JOURNALISM | Media | content | design | e-newsletter | marketing | strategy | usability

March 23, 2006

Broadband makes the news go better

- Small Initiatives - Sensible Internet Design

Pew finds the Internet has become a primary news source for people with home broadband. Is anyone surprised at that? Nah. Here's what I want to know, and as far as I read, the Pew study barely touches on... ›››

Category: JOURNALISM | Media | Newspapers | Technology | content | design | e-newsletter | online culture | strategy | usability

March 07, 2006

Using interviews to refine usability testing

- Small Initiatives - Sensible Internet Design

Jared Spool makes the case for using interview-based tasks to improve the likelihood of helpful results from Web site user tests. In interview-based tasks, the participants interested are discovered, not assigned. Unlike scavenger-hunt tasks, the test's facilitator and participant... ›››

Category: content | design | interactivity | online culture | strategy | usability

March 06, 2006

Growing pains of social media

- Small Initiatives - Sensible Internet Design

Two loosely related items: Mike Boland at The Kelsey Group blog brings up a BusinessWeek article that calls out the possibility of a 'social networking bubble': too many MySpace wannabes, too fickle a user base, too tough to control... ›››

Category: Advertising | Media | content | interactivity | online culture | strategy